Brown & Little, P.L.C. » Entries tagged with "internet lawyers"

Have Desperate And Ethically Questionable But Possibly Jewish Lawyers Fight For Your Case Now!

I often brag to my tech-savvy friends, “I have a Twitter.” I’m actually not kidding. It’s the place to find out what I have for dinner once or twice a year or to click through to my new blog posts if you don’t already know the URL or are unfamiliar with the antiquated concept of RSS. Anyway, someone or something called @BernieSez followed me a little while back, and the notification included this description: “Take a picture of your traffic ticket and receive bids from lawyers to handle your case.” Curious in a train-wreck-watching sort of way, I clicked through and saw it was like a number of other ethically-questionable, lawyer-demeaning sites where the desperate among us spend money to bid on table scraps. It’s sad, but … Read entire article »

Filed under: Marketing

Commodities

A while back, Chicago lawyer Kevin Case wrote a fascinating article about the commoditization of symphony orchestra musicians. He describes the lamentable fact that many managers in the arts world view artists as faceless, interchangeable parts of a big machine instead of the uniquely talented individuals they are. It isn’t just a problem in the music world. I regularly get emails about the next big thing in lawyer marketing. People only find lawyers on the internet, I hear. They use search terms I’d never expect or go to sites I’ve never heard of. Old-timers clinging to antiquated marketing ideas are supposedly destined for failure, so lawyers must adapt. We’ve been commoditized, and we’re being traded primarily on the internet. Those of us who don’t … Read entire article »

Filed under: Clients, Marketing

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