Brown & Little, P.L.C. » Entries tagged with "Marketing"

Have Desperate And Ethically Questionable But Possibly Jewish Lawyers Fight For Your Case Now!

I often brag to my tech-savvy friends, “I have a Twitter.” I’m actually not kidding. It’s the place to find out what I have for dinner once or twice a year or to click through to my new blog posts if you don’t already know the URL or are unfamiliar with the antiquated concept of RSS. Anyway, someone or something called @BernieSez followed me a little while back, and the notification included this description: “Take a picture of your traffic ticket and receive bids from lawyers to handle your case.” Curious in a train-wreck-watching sort of way, I clicked through and saw it was like a number of other ethically-questionable, lawyer-demeaning sites where the desperate among us spend money to bid on table scraps. It’s sad, but … Read entire article »

Filed under: Marketing

A Persuasive Offer To Contribute

Last Monday afternoon, an intriguing email from a charming fellow named Ryan appeared in my inbox: Respected Sir, I would like to inform you that i am interested in contributing “Law” related blog content on your blog. Kindly let me know how should i proceed ahead for contribution. Waiting for your response. Ryan, who identified himself as a publisher as well as a writer, must be a faithful reader too. How else could he know my blog features “Law” related content? He is also quite proactive. After i neglected to respond to him for over a day, he emailed me again during the wee hours of the morning last Wednesday: Hello Sir, Hope you are doing well. I guess you must be busy. Just wanted to know if you got a chance to go … Read entire article »

Filed under: Marketing

Gee Whiz, Referrals!

An email arrived last Monday from Lawyer.com with the title “Potential Client – Action Requested by Tuesday 9.00 AM.” Adrian forwarded the one he got to me shortly afterwards with a message saying “blog fodder?” I really didn’t want to write about it, but I now feel compelled. Apparently, the “Lawyer.com Listing” I didn’t know I had “generated a Potential Criminal Client.” Clicking through took me to a page where information about the “client” was posted. It was someone with questions about something old on his criminal record, and he wanted a consultation. I would’ve ignored it had I not gotten another one. The second one was from a family member of another potential “client” and provided the guy’s full name and jail location as well as … Read entire article »

Filed under: Marketing

You Don’t Pay For Real Awards

I win stuff all the time. Just this week, I won the UK lottery even though I didn’t play. Most weeks, I’m selected to receive a sizable portion of various Nigerian millionaires’ estates. I don’t even know anyone in Nigeria. I also regularly win lawyer awards from people and organizations with writing styles eerily similar to the people who write me about my UK lottery winnings and Nigerian inheritances. I always learn about it by email, though. You can imagine my surprise when this letter arrived the other day: At first glance, I thought it was from the NACDL. I can only assume that’s the intended effect. Every criminal defense attorney knows about the NACDL, and I wouldn’t be surprised if most are … Read entire article »

Filed under: Marketing

More Sleazy Lawyer Marketing

This time, I checked Simple Justice thoroughly before posting something about an email I got from Total Attorneys yesterday. The company seemed familiar, and sure enough, it turned out that Scott Greenfield wrote about its sketchy lawyer marketing practices in 2009 and then again in 2010, when the Connecticut State Bar officially decided its founder wasn’t quite driving the legal profession into the shitter in a specific manner that would have offended their sensibilities too terribly. Either way, they’re still at it, and I’m posting because what I received serves as a great lesson about how these marketing people work. Here’s the email I got from an “Alicia Stevenson” in its entirety, which I’ll break down part by part: Matthew, I figured an email may be the best bet if … Read entire article »

Filed under: Marketing

Attorney At Law Magazine

There’s this thing called Attorney At Law Magazine here in Arizona. It’s a fairly slick-looking magazine I get regularly despite never having subscribed. I just got one last week, in fact. Looking around a bit, I actually realized there are things called Attorney At Law Magazine in a whole bunch of places (like California, Florida, Georgia, Kentucky, Louisiana, Massachusetts, Michigan, Minnesota, Mississippi, Nevada, New Jersey, North Carolina, Pennsylvania, Texas, Utah, and Virginia). What’s going on? Attorney At Law Magazine isn’t really a magazine in what I’d consider the traditional sense at all. The lawyers’ “articles” there are hardly Pulitzer Prize material; they basically make it look like the magazine just keeps realizing how awesome various rotating superstar lawyers with sexy pictures are and decides to report … Read entire article »

Filed under: Marketing

Quit Making Me Write About You, Avvo

I’ve written far too much about Avvo already, but they went and did it again. After claiming my profile to “earn” a super awesome perfect 10 (Look at me! I’m special!), the emails started pouring in. I immediately became desensitized to the spam about webinars and musings from all kinds of brilliant “lawyers” who are far too smart to do dirty work like practicing law, but something else finally caught my attention. A recent email had the grabbing subject line of “New Case Notification: A traffic ticket case has just been posted.” I hadn’t asked to receive anything of the sort, and as I read the email, I wished I hadn’t. It wasn’t really a traffic ticket at all, but someone charged with a criminal offense. … Read entire article »

Filed under: Marketing

Chris McCann Is So Gonna Sue Me

Chris McCann is a California lawyer who really doesn’t think very highly of my blog. He only recently found out about it, I think, as he just started bombarding me with emails and waited until yesterday to leave a bizarre comment. Chris’s problem is that he’s upset about a post where I mentioned his name in passing over thirteen months ago. He may be a little slow working the interwebs, as he also just stumbled across one of Brian Tannebaum’s old blog posts too, the one I had cited as the basis for my thoughts. Chris left a bizarre comment there yesterday as well. No one can accuse Chris McCann of not being proactive. Getting back to the real issue here, why he’s upset, I think it’s probably … Read entire article »

Filed under: Ethics, lawyers

The Future Former Lawyer of Lindsay Lohan

Every lawyer wants his name in lights, right? We all crave billboards and bus stop signs and seeing our faces on the evening news at least once a week, right? Any attention is good attention, isn’t it? Why then aren’t lawyers throwing elbows to help out tabloid superstar Lindsay Lohan? This blurb at the Superficial amusingly jokes about Lindsay Lohan’s newest lawyer’s performance and her reaction: Within the first five minutes of representing her in court he hit on the judge then spent the rest of the time rubbing his lucky rabbit foot which even to someone as dumb as Lindsay Lohan, was a sure sign she’s going right the fuck to jail. So now she wants a new lawyer, but surprisingly there’s not one in Hollywood who will … Read entire article »

Filed under: Clients, lawyers

Reinventing The Wheel Into Something Else

After reading a post at My Shingle, I clicked through to a post by Jordan Furlong discussing his thoughts on the future of the practice of law. He divides what he calls “the evolution of the legal services market” into stages, the first being what he calls a “closed market,” the second being a “breached market,” the third being a “fully open market,” the fourth being an “expanding market,” and the fifth being a “multi-dimensional market.” He sees competition growing and lawyers having to drastically change what we do. We’re all going to have to think outside the box, reinvent ourselves. My initial reaction was that he was just making up stuff, providing intricate details about a fictional future where his services will be in far greater demand … Read entire article »

Filed under: Marketing, Practice in General

Articles Comments

Web Design by Actualize Solutions